Tag: Marketing

META Group Sticky Post
Europe

How META’s Booster Initiative Became a Catalyst for Transforming Research in the EU

In the world of EU-funded research, innovation often faces a stubborn challenge: the transition from groundbreaking laboratory discovery to practical, market-ready solutions. While Europe has led in research funding, many projects have struggled to convert valuable research outcomes into accessible technologies that make a measurable impact. For Alessia Melasecche Germini, CEO of META Group, this issue sits at the heart of the mission for Horizon … Continue reading How META’s Booster Initiative Became a Catalyst for Transforming Research in the EU

Impact Newswire
Zeta Global
United States

Zeta Global Completes Acquisition of LiveIntent

October 21, 2024 – NEW YORK – Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, today announced it has successfully completed its acquisition of LiveIntent, a pioneer in people-based marketing. “Acquiring LiveIntent is not only accretive to our financial profile, it also strengthens the value we deliver to enterprises, extends our platform to the publisher ecosystem and widens our moat” Post this The addition of LiveIntent’s … Continue reading Zeta Global Completes Acquisition of LiveIntent

Impact Newswire
XD Agency
United States

Matt Schrader Appointed as XD Agency’s First-Ever Chief Growth Officer

NEW YORK – XD Agency (XDA), an award-winning creative agency renowned for designing industry-defining brand experiences, is thrilled to announce the appointment of Matt Schrader as its first ever Chief Growth Officer (CGO). “I’m honored to be the first Chief Growth Officer at XDA” Post this With over 20 years of industry experience, Matt Schrader has been an innovator and leader in the agency world. As … Continue reading Matt Schrader Appointed as XD Agency’s First-Ever Chief Growth Officer

Impact Newswire
KLICK HEALTH
Global

Healthcare Media Trailblazer Ray Rosti Named President, Klick Media

Former Publicis Chief Digital Officer joins Klick to take its growing Media team into the future TORONTO – Klick Health today announced that healthcare media veteran Ray Rosti has been named President, Klick Media. The agency’s Chief Operating Officer, Greg Rice, said that Rosti’s proven innovative approach and deep understanding of digital strategies made him the perfect candidate for the new role as Klick continues to … Continue reading Healthcare Media Trailblazer Ray Rosti Named President, Klick Media

Impact Newswire
CallRail
United States

CallRail Announces Partnership With Intuit Mailchimp

New integration delivers personalized, timely follow-ups and drives lead conversion with AI-powered conversation insights ATLANTA – CallRail, the AI-powered lead intelligence platform, today announced a new integration with Intuit Mailchimp (Nasdaq: INTU), the #1 email marketing and automation platform*, which is available to mutual customers now. This partnership will allow mutual CallRail and Mailchimp customers to bridge the gap between on- and offline channels by providing prompt, … Continue reading CallRail Announces Partnership With Intuit Mailchimp

Impact Newswire
Instant
United States

INSTANT Intelligence, Inc. Names Rob Melnyk as Executive Vice President, Financial Services

DALLAS – INSTANT®, a leading data automation and generative technology company specializing in real-time business intelligence for global enterprises and financial institutions, is delighted to announce the appointment of Rob Melnyk as Executive Vice President, Financial Services. With his extensive experience in leadership at high-growth investment management and capital markets firms, Rob brings a wealth of knowledge and expertise to the INSTANT leadership team. “We … Continue reading INSTANT Intelligence, Inc. Names Rob Melnyk as Executive Vice President, Financial Services

Impact Newswire
Braze
United States

Braze Delivers New AI Features to Fuel Marketing Efficiency and Creativity

Expanded Sage AI by Braze™ Offering, Including ‘AI Item Recommendations,’ Increases Personalization and Decreases Time to Purchase NEW YORK–(BUSINESS WIRE)–Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced several new AI features across its platform designed to inspire marketers’ creativity and increase efficiency in delivering more personalized, tailored experiences, all powered through Sage AI by Braze™. “By … Continue reading Braze Delivers New AI Features to Fuel Marketing Efficiency and Creativity

Impact Newswire
SLWM
Global, United States

SLWM Names Thomas Juhase Chief Executive Officer

March 07, 2024 07:45 AM Eastern Standard Time KANSAS CITY, Mo.–(BUSINESS WIRE)–SLWM, a leader in tech-enabled marketing activation, recently appointed Thomas Juhase as the organization’s Chief Executive Officer (CEO). With decades of strategic and operational experience, Juhase is a strong leader with a proven track record of driving profitable growth, spearheading innovation, and strategic business development. “I am honored to join SLWM as its CEO and excited … Continue reading SLWM Names Thomas Juhase Chief Executive Officer

Impact Newswire