Borghese Announces Appointment of Dawn Hilarczyk as Chief Operating Officer

March 14, 2024 10:15 AM Eastern Daylight Time

NEW YORK–(BUSINESS WIRE)–Borghese, the iconic skin care brand best known for pioneering the mask category, is proud to announce the appointment of Dawn Hilarczyk as Chief Operating Officer (COO). She brings a successful record in transforming and propelling direct-to-consumer brands forward through strong leadership, a focus on product quality, and global expansion.

“We are poised to expand our community and share the allure of this beautiful brand with the world.”Post this

“We are very pleased to appoint Dawn to the newly created role of COO,” said Steve Pfeiffer, CEO of Borghese Group. “Ours is an iconic brand that was founded by Princess Marcella Borghese, is steeped in Italian heritage, and offers legendary and effective products. Having Dawn join and lead our organization leaves us positioned to meet our aggressive growth plans.”

Dawn joins Borghese with more than twenty-five years of sales, strategic development, and digital experience. Most recently, Dawn was a Co-Creator and Head of Global Sales, E-Commerce, and Business Development at Noble Panacea where she led the development and launch of the brand as well as its expansion into fifteen countries and six distribution channels. Prior to her tenure at Noble Panacea, Dawn held key leadership roles at Revive Skincare, Dermatologic Cosmetic Laboratories, La Prairie Cosmetics., Shiseido, and Estee Lauder Inc. She has also served on the boards of Joey Professional Skincare, Anthony Spa & Resorts, AndiGrace.com, and non-profit Thoughtful Threads of The Heart. Dawn has been recognized for outstanding leadership and business development, including receiving Executive of the Year, Entrepreneur of the Year, Game Changer of the Year, and Most Innovative.

“I am excited to take on the role of COO and eager to rejuvenate Borghese into its former beauty powerhouse status. Our brand is rooted in Italian heritage, quality, and legacy,” said Dawn Hilarczyk. “We are poised to expand our community and share the allure of this beautiful brand with the world.”

About Borghese

Founded in 1957 by Princess Marcella Borghese who drew inspiration from Tuscan spa retreats, she began what has become the preeminent Italian-inspired beauty brand. Borghese products are carefully crafted with rich botanicals coupled with modern-day science to deliver preventative skin care solutions and ‘me time’ that fits with any lifestyle. For more information visit Borghese.com